BRAND SYSTEM
THE STORY:
The Candid Can Cabinet is a conceptualized 826 store that is located in Maine, USA. The 826 stores are an organization where they specialize in tutoring the youth, with each store having a theme that resonates with the city and culture.
The theme of the design was a can. With the idea that the 826 stores are suppose to have an educational aspect. Why not have a spot where you can learn about the Earth without the risk of going out in nature. When you can experience it all in these cans.
Whatever you can think of...it's in a can at The 3c Store! For everyones educational purposes or for someones collections
TYPOGRAPHY:
ATRAMENT
CONCEPT:
NATURE EDUCATION
PRESERVATION
CANNED
PROGRAM(S):
Illustrator & Photoshop
CREATED:
FALL 2019
While there is the type family, Atrament. There is a use of handdrawn type to give off a humane, nature feel.
The colors representing earthy tones with each color having it's own meaning.
Each item created has it's own meaning and ties to the whole of The 3c Store. Either representing the business, education and merchandise.
Storefront - Stop, Drop & Travel The World
Canned Nature - Find Each Category Through Their Respected Colors, Learn About The Story Of Each Product and Go Down A Journey Of Nature Through Collecting Cans
Mugs - Take A Sip From The 3c Store
Journals - Write Down Your Findings of Products and How They Affect The Environment Around Us
Tote Bag - Lug Around Your Apparel or Cans
Stationary - Letterhead, Envelope & Business Card
Polo Shirts - Represent The Brand With Colorful Style
Clothes Tags - Tag Your Size Of Apparel
Sign - Get Informed When The 3c Store Is Around
Subscription Box - Receive A Weekly Subscription w/ Different Enviromental Themes and Cans To Educate Worldwide
Subscription Box Thank You Letter - Receive A Thank You Letter, Get Informed Of Next Weeks Box Learn Of The Box’s Story/Theme
